Our commitment to the environment
Carbon removal is critical to counteract climate change. To prevent the most catastrophic effects of climate change, we should aim to limit global average temperature increase to 1.5°C above pre-industrial levels, which corresponds to reducing global annual CO₂ emissions from about 40 gigatons per year as of 2018, to net zero by 2050. To accomplish this, the world will likely need to both radically reduce the new emissions we put into the air, and remove carbon already in the atmosphere.
However, carbon removal is behind. Existing carbon removal solutions such as reforestation and soil carbon sequestration are important, but they alone are unlikely to scale to the size of the problem. New carbon removal technologies need to be developed—ones that have the potential to be high volume and low cost by 2050—even if they aren’t yet mature. Today, carbon removal solutions face a chicken-and-egg problem. As early technologies, they’re more expensive, so don’t attract a critical mass of customers. But without wider adoption, they can’t scale production to become cheaper.
LOREM (not Ipsum) will contribute 1% of all purchases via Stripe to remove CO₂ from the atmosphere. Choose credit card payment in the checkout and Stripe directs 100% of our contribution to carbon removal.