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The Happy Reader

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The Happy Reader – Bestellen bei LOREM (not Ipsum) in Bern (Schweiz)The Happy Reader and is a unique magazine about reading for anyone who wishes to stay inspired, informed and entertained. With beautiful typography, the magazine is a design object which celebrates the pure pleasure of reading and the calming luxury of being offline. Each issue is split into two halves. The first half is an in-depth interview with a book fanatic and the second half gets under the skin of one classic work of literature. The concept of the magazine is excitingly simple: the first half is a long-form interview with a notable book fanatic and the second half explores one Penguin Classics title from an array of surprising and invigorating angles, through fashion, art, lifestyle, history, film and more.

The Happy Reader is published four times per year. It never patronizes, nor does it seek to baffle its audience with literary name-dropping or pedantry, wearing its bookish curiosity with a playful lightness of touch, delighting in the potential for whimsy and humour. The magazine is centred on the concept of 'precious print', as embodied by Penguin Classics and Fantastic Man. It explores the myriad advantages of the printed word and image: beautiful typography, high dwell time, the matte charm of ink on paper, the calming luxury of being 'offline'. The magazine is a design object in and of itself.

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