Hello, we are LOREM (not Ipsum). We love Indie magazines – completely analogue and hot off the press – and we sell them from Zurich to Stockholm, New York, and Tokyo – since 2010.
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Boat Magazine Issue 8 (the Los Angeles Issue) is here. Introduced by Stella Mozgawa the drummer for Warpaint, Boat Magazine Issue 8 dives deep into the sprawling city of Los Angeles and tells its story from the view of artists, musicians, chefs, car-dwellers, poets, palm trees, and the local fashion scene.
Let’s Explore Magazine Issue 3 (the Empowerment Issue) is here. The Empowerment issue is a collection of 20 stories and showcases the work created by the collaborating storytellers.
Playground Magazine Issue 4 brings together over 70 creatives – strategists, artists, designers, and writers – to map the current state of creativity across Europe and beyond. Across essays, data, and dialogue, Issue 4 reflects on the invisible economy that powers creativity, asking what it takes to keep it fair, connected, and alive, and how experimentation and play move things forward.
Holiday Magazine Issue "Interiors and Gardens" Issue 1 (Season) comes with different covers and features interiors, gardens and objects, through the words of writers and the gaze of photographers.
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PORT Magazine Issue 19 is out now featuring Ethan Hawke. Port meets the people and personalities at the vanguard of their industries, be it style, culture or design, and hear about their unique vision for the future of their craft.
The Road Rat Issue 22 is here. 'The Nineties Renaissance’, celebrating the cars born out of a pivotal decade between the analogue and digital eras.
The Weekender Nr. 45 ist die Winterausgabe 2025/2026 und nimmt Dich mit nach Lanzarote, ins Tessin, nach Estland, Athen und Lissabon. Ausserdem: Casa Coco, Fabian Freytag, Max Strohe, Nature's Calling, Pramol Alto.
Zurich Magazine Volume 2 (Fantastic People) is out now and available at loremnotipsum.com. Volume 2 features Ella Rumpf, HR Giger, Tosh Basco, The Italians of Zurich, Walter Pfeiffer, Gianni Jetzer, Mitchell Anderson, Francesco Cagnin, Camille Vivier, Lorenza Longhi, Enzo Enea and Wu Tsang on the cover.
Holiday Magazine Issue 396 (Samarkand) is available now at LOREM (not Ipsum) and comes with 8 different covers. Following a trip to Zurich, Holiday continues eastward and heads for Uzbekistan, specifically Samarkand.
Noble Rot Issue 39 is available now at LOREM (not Ipsum). The belief that great wines embody place has always been at the heart of Noble Rot.
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Rabona Magazine Issue Three is out now (the USA Issue). It was a summer to remember for American soccer as fans turned out in record numbers to support their World Cup journey.
Dog+Human Magazine Issue 2 is here. Dedicated to every dog lover around the world. This project on paper aims to explore the life with our four-legged companions, through art and photography, with special stories and interviews. This is a magazine, yet also a journey. A collection of stories revolving around love and gratitude for dogs, and how their presence have a positive impact on our life.
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Skateism Magazine Issue 8 is here. It is so important to find what makes you happy and stick with that. Chandler Burton said in their interview, “society is going to try and put you in a box, and you’re not gonna fit in that box.” But that’s okay. We don’t have to always fit in boxes or follow society’s norms. Being yourself is the ultimate version of freedom, and you shouldn’t be afraid of showing the real ‘you’, as this can not only have a great impact on your life, but on other people’s lives too who look up to you and get inspired by you for doing that.
Fare Magazine North Norway is featuring nearly 400 pages of original full-colour images, interviews, personal essays, and archival texts, North Norway weaves together the stories of farmers and fishermen, families and friends, all of whom are working to nurture and celebrate the traditions and culture of the North.
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Altered States Magazine Issue 3 has arrived. Contributors of issue 3 are: Elizaveta Porodina, Lucy Bridge, Eugene Souleiman, Gerry O'Kane, Afra Zamara, Samuel Bradley, Elizabeth Fraser-Bell, and many more.
Scandinavian MIND Issue 3 is available now on loremnotipsum.com. The third print issue of Scandinavian MIND tests the water of the metaverse, to find out what makes it human. Delve into content on virtual fashion leaders, pioneering Nordic fashion-tech startups, digital make-up artistry, and an abundance of other topics that bridge lifestyle and technology.
Cartography Magazine Issue 9 is available now on loremnotipsum.com and takes you to Swedish Lapland, Georgia and Galapagos.
Openhouse Magazine Issue 24 is here: The Matter of the Eternal. In Openhouse issue 24, we discover matter not as substance, but as memory made visible.
Luncheon Magazine Issue 20 is available now at LOREM (not Ipsum), coming with different covers: Viktoria Wirs photographed by Elizaveta Porodina, set design by Gary Card and styling by Ellie Grace Cumming, 2025.
Frame Magazine Issue 164 focuses on how design can foster mental and physical wellbeing across key typologies – workplaces, retail, shows, hospitality and living spaces. We explore the rise of holistic and alternative wellness tools, as well as architectural approaches that prioritize healing for both people and the planet.
Fare Magazine Issue 18 (Philadelphia) is here. Philadelphia is the birthplace of the United States, a city told through street art that spans rivers and rowhomes. Here hustle and heart drive restaurant revolutions, yet the sandwich reigns supreme.
The Healthy Times Issue 6 (Sex) is here. What is so sexy about the restaurant business and the culture that surrounds it? And isn’t the topic a bit shallow? In the sixth issue of The Healthy Times, the Healthy Boy Band, a.k.a. Lukas Mraz, Philip Rachinger, and Felix Schellhorn – explore where food and passion meet.
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Victory Journal Issue 9 (Youth) is available now on loremnotipsum.com. When does play become sport? How does participation turn into performance? Where did organized competition come from? Where is it taking us?






















