Athleta Magazine Issue 9

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Athleta Magazine Issue 9 is available now on loremnotipsum.com. A new celebration of the sports muse, its social value, its infinite narrative power, and its relationship with contemporary photography.

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Athleta Magazine Issue 9 is available now on loremnotipsum.com. A new celebration of the sports muse, its social value, its infinite narrative power, and its relationship with contemporary photography.

For the first time, our print journey begins with two different covers. The first is the work of Nils Ericson, while the lens of Rich Wade decorates the second. ‘Game on’, the traditions and rites of passage of American high school football, on one side, and ‘It’s all fake, right?’, the brutal marvel of deathmatch wrestling on the other, are both gateways to this new chapter of our independent publication. Sacrifice, redemption, and resilience accompany us inside the Eastern New York Correctional Facility, where Joseph Rodriguez’s legendary camera captures an unusual yet startlingly relevant bodybuilding contest among inmates. The statuesque bodies of the ‘Forced Reps’ reportage echo an ocean away in the centuries-old, mystical ritual of Iranian wrestling, described in ‘Zurkhaneh, the House of Strength’ by Konstantin Novakovic.

Athleta Magazine is an independent, photographic publication from Italy. It’s a journey in the principle of resilience, in discovering your limits through your body. By using a minimal layout and short texts, Athleta Magazine let the pictures speak for themselves. Quality paper and original format make it a product to be preserved, for the aesthetes of print and design. Addressed to lovers of reportage and sporting culture. Athleta Magazine is about telling this story in photos. It is the essence of strength and the absence of failure. That’s something that just doesn’t exist, when you know that you’ve given your all. The desire to try when there is no money to be won, but with simply the idea of being the best. Athleta Magazine is the words of sport. Texts that go with the pictures. Creating the atmosphere, giving a personal interpretation – a very personal interpretation. Let everyone do what they want. Read, look and reflect. Putting their own emotions in perspective as they think best.
Athleta is our idea of sport.

Details: Athleta Magazine Issue 9

176 pages, printed on uncoated paper 100gr, 21 x 27 cm, texts in English and Italian

Published by Athleta Magazine
Manufactured in Italy
Available in English · Italian
Reading situation Coffee Shop · Home · Travelling
Article No. bfathletamag0009
Weight 510 g
Dimensions 27 × 21 × 2 cm

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