Magazine B Issue 25 (Suunto) is available now at LOREM (not Ipsum). Suunto, a Finnish maker of sports precision watches, got its start in 1936 when orienteer Tuomas Vohlonen invented a new method for manufacturing liquid-filled compasses.
Magazine B Issue 23 (Audi) is available now at LOREM (not Ipsum). Audi’s history began in the early twentieth century when August Horch, a former automobile engineer, merged four small-sized automotive companies to establish Auto Union.
Magazine B Issue 16 (Aesop) is available now at LOREM (not Ipsum). Aesop was established in 1987 by then an owner of a beauty salon, Dennis Paphitis in quest for superlative beauty products. Defying conventional wisdom in marketing and branding, Aesop has been demonstrating solid performance in establishing its own brand by showing its near-stubbornness in maintaining its taste and uniqueness. Thus the Australian cosmetic brand has set itself apart from other competing cosmetic brands in the midst of fierce competition.
Magazine B Issue 13 (Lego) is available now at LOREM (not Ipsum). A global toy manufacturer, lego first started from a small Carpenter’s workshop in 1932. Its signature bricks offer unlimited building possibilities and let a wealth of creative ideas emerge through play for anyone. Behind the worldwide popularity of lego, there lies a set of meticulous calculation based on thorough knowledge in engineering.